MEDIA programme: A success story for European film distribution

by Isabella Weber   Ever since its creation in 1991 the MEDIA programme has pursued the objective of increasing the circulation of European films within and beyond Europe. The reason is simple: such films have the ability of carrying the values of the European cultural identity. When in 2014 the programme was reshaped under the Creative Europe programme, its core purposes were reconfirmed: “to safeguard, develop and promote European cultural and linguistic diversity, to promote Europe’s cultural heritage…

European Distribution: Focus on France

by Claire La Combe Is the French ecosystem broken? We’ve been hearing a lot of worried professionals about the state of the French films market lately…Concentration of entries in major circuits, overexposure of certain films, faster rotation of films on screens, higher promotion costs, with some art-house films which don’t even reach exhibition. Cases of the “system” dysfunction are numerous. Still, France stays the Europe biggest market for cinema with more than 200 million admissions…