MEDIA programme: A success story for European film distribution

by Isabella Weber   Ever since its creation in 1991 the MEDIA programme has pursued the objective of increasing the circulation of European films within and beyond Europe. The reason is simple: such films have the ability of carrying the values of the European cultural identity. When in 2014 the programme was reshaped under the Creative Europe programme, its core purposes were reconfirmed: “to safeguard, develop and promote European cultural and linguistic diversity, to promote Europe’s cultural heritage…

Everything you wanted to know about distribution and were afraid to ask : Presales & Coproductions

Written by Ernesto Leotta Saturday 22 October afternoon saw a huge crowd filling Hotel Boscolo Exedra’s Michelangelo Hall in Rome, eager to hear the latest about distribution in the European Union, thanks to a panel powered by Europa Distribution and MIA – Cinema. The latter is a branch of MIA, Mercato Internazionale Audiovisivo (International Market for Audiovisual), the first Italian Market converging all the segments of the audiovisual industry. In the frame of Rome Film…

European Distribution : Focus on Italy

by Isabella Weber   Looking at the stats on Italian admissions for the first trimester of 2016, one is tempted to cheer about the 24% rise registered in comparison to the same period in 2015. Especially considering that the balance for 2015 was already quite positive in terms of admissions, which had increased by 8.9% from 2014. But looking more closely at the numbers, one would discover that the success concerned mainly US titles, while…